Creating value for social moments
In this challenge we offer a paid collaboration with our client, a food retail company
Looking for companies:
in Food Safety, Selling, Stores, Food Service, Retail Sectors, Food & Beverages, Retail Tech
located in Africa, Antarctica, Asia, Australia/NZ, Caribbean, Eastern Europe, Europe, Middle East, North America, South America
incorporated or not
idea, prototype or users stage
have raised funding or not
currently raising or not raising funds
have revenue or not
Welcome to the Innovation Challenge!
We are Innovation by Kaizen, an innovation consulting company and we're thrilled to announce an Innovation Challenge on behalf of our client, a large food retailer.
This Scouting Challenge seeks a partner or supplier to provide systems or expertise to solve the Seeker’s business challenge; the Solver is invited to submit a written proposal to be evaluated by the Seeker.
Seeker is a multinational company operating in the food retail sector, with convenience stores and large-scale stores selling food and non-food products to the end consumer.
CONTEXT
There are various social occasions/events such as moments of celebration, the moment to watch series ("Netflix and chill") or the moment to watch soccer with friends that are being exploited by brands to increase their sales. FMCG brands are creating strategies to associate their products with these moments and last-mile companies like Glovo are exploiting these moments by creating promotional baskets.
CHALLENGE
As a retailer that sells fast-moving consumer goods in supermarkets, proximity stores and e-commerce, we want to find ideas or solutions that will allow us to increase our sales by capturing the potential of fast-moving consumer goods at certain moments of consumption.
The moments of consumption identified were just examples, and other moments could be explored.
MATURITY LEVEL
Desired level: 1-3
Solvers are encouraged to propose concepts, solutions and technologies, or your knowledge and expertise that have not been tested, but can be implemented and help the Seeker to address this issue.
Scale:
1-3: The fundamental ideas, research or concepts to ideate, fuel strategy or determine potential innovation opportunities
4-6: The proposed solutions or methods that can solve the more specific criteria, needs and requirements
7-9: The potential partner with the system or expertise to implement a ready solution
ADDITIONAL INFORMATION
This is a Scouting Challenge, which has the following features:
1. The Seeker will evaluate your submission to determine their interest to contact you for further business and collaboration discussions.
2. If further contact is requested, you can negotiate the terms of the contract (including scope of work, tasks and duration) directly with the Seeker.
3. The monetary value of any contract will vary depending on the amount of work to be delivered and the agreed upon time frame.
